March 10, 2017

3 important questions to consider in your eCommerce Localisation Strategy

In our previous posts, we covered topics that highlighted benefits of localisation on websites/applications. Localisation business is growing exponentially with wider range of industries have started adapting to the practice of localising their digital properties and come closer to their consumers.
February 24, 2017
Digital world

Does incomplete mean ugly in the digital world?

Government of India mandates to have official websites of each and every department in Indian languages as well, English version being the primary site. While launching the websites, content is typically up to date in English versions as well as Indian languages version. However, as time passes, the updates happen only on the main site.
February 15, 2017
Benefts of Multiningual website

5 benefits of having a multilingual website

We are in a world of diversity – whether it is language, food, culture or life style. As we try to come closer, there comes an urge to find something that is common – something that can build the connect.
February 6, 2017
Localised Ux for websites

Localised UX: fad or need?

With advancements in technology, digital penetration and increased competition, companies are spending sky scraping budget and time on user experience of their digital properties.
February 6, 2017
Growth of eCommerce in India

Industry Update: Growth of eCommerce in India

According to a joint ASSOCHAM-Forrester study paper, India’s e-Commerce revenue is expected to jump from $30 billion in 2016 to $120 billion in 2020, with an annual growth rate of of 51%, the highest in the world.